Saturday, 8 May 2010
My other blog is a Tumblr
I've sort of stopped using this blog and, like many others, I have been sucked into the vortex of Tumblr.
Will try to remember to post some updates here but if you want to follow my blog from now on you'll find me here: http://seaninsound.tumblr.com/
Sean x
Wednesday, 21 April 2010
Forthcoming speaking engagements
I've been invited to speak and offer advice at the following two events. Please comment below or tweet me if you’re planning to attend either of the below events and there’s anything in particular you’d like to hear me speak about.
LIVE AT LEEDS
Friday 30th April 2010
@ Old Broadcasting House, Woodhouse Lane, Leeds
10.45 - 11.15
Keynote: “Do Anything You Wanna Do”
(Speaker: Sean Adams)
How much can you achieve yourself, as a music maker or as a facilitator? Discussing the problem of identifying your aspirations, the problems with integrating with mainstream expectations and what tools are out there to help you achieve your goals.
13.45 - 14.45
Reaching The Media
(Speakers: Sean Adams - DiS/Sunday Times, Tom Goodhand - Leeds Guide / NME, Tom Bellhouse - Brew Records)
Panel of Journalists, DJs, Bloggers and Labels talk about how best to engage the media, what you can do yourself and how this fits in with achieving your overall aspirations for your music.
15.00 - 16.00
What Does Social Media Mean To You?
(Sean Adams, Richard Huxley - Hope & Social, Gareth Dobson - Fear & Records management / Wichita, Tom Bellhouse - Brew Records, Lisa Hibbert - Digital Marketeer)
Promote, distribute and even fund your music in the ever-burgeoning world of social media. Creating communities on twitter, or selling unique bundles on bandcamp – join the debate on how to get the most out of the internet.
16.30 - 18.00
Advice Panel
(Speakers: Sean Adams, David Bates - Sony A&R/DB Music + more TBC)
General advice from a panel of experts based on what is useful in real life situations – from entering the mainstream music industry, to how to consolidate your position and make the most of what you want to the music you love This session is designed to be about YOU, so please get in touch with us. Send a link to your music with detail of what you are up to and what your aspirations are.
Registration Details: If you wish to attend the Unconference please email unconference@liveatleeds.com with your name, and whether you intend to attend all day, just morning or just afternoon session. Please note, however, the Unconference has a limited capacity, and attendance is on a first come first served basis on the day.http://www.liveatleeds.com/other_events.html
THE GREAT ESCAPE
Friday 14th May 2010
@ Pavilion Theatre, Brighton
2:30pm
Future of Music: Radio Debate
In light of the recent proposed changes at the BBC, what is the state of play with traditional radio outlets in the UK and is DAB still the way forward? Is traditional music radio still as important in breaking new talent or does the future of music radio now lie on the internet?
Our industry panel discusses this timely topic in what is set to be a keenly anticipated debate.
Sean Adams - Founder, DrownedinSound.com
Stefan Baumschlager - Head Label Liaison, Last.fm
Clive Dickens - Chief Operating Officer, Absolute Radio
Matt Everitt - BBC 6 Music
Dave Haynes - VP Business Development, Soundcloud
http://escapegreat.com/
P.S. If you’re heading to the Great Escape, also check out the Drowned in Sound stage at Revenge on Thursday and Friday, featuring the likes of Blood Red Shoes, Ruby Suns, Rolo Tomassi, Japandroids, Mount Kimbie, Team Ghost (ex-M83) and lots more. Info here: http://drownedinsound.com/news/4139712-blood-red-shoes-ruby-suns-rolo-tomassi-mount-kimbie-and-more-for-dis-stage-at-the-great-escape
Friday, 16 April 2010
Some answers to some Qs about gatekeepers, tastemakers and blogging...
• Whether you think music readers have shifted towards amateurs bloggers for believed 'authenticity' I personally think it's more for the person-to-person connection, unfiltered by editors or some naïve perceived notion that advertising influences editorial (not that this conspiracy isn't justified in some circles but usually it's trading exclusive traffic-worthy content). I also believe the main reason for any shift is partly due to the fact music critics/journalists haven't moved on to or included more succinct at-a-glance forms of writing, as bloggers are more like radio deejays, offering a couple of sentences (rather than paragraphs of descriptive theory) and then a link to hear it. Not even wants 'waffle', we get a lot of "too long, didn't read" reactions to things. People who 'read' blogs love the brevity as it means they can be lazy and not 'waste' time reading words - it's all a bit ready meal, buzz-in-a-bag. Twitter and Tumblr have taken the soundbite-bitten, overview-obsessed nature of things to logical conclusions and this ability to have a shallow glimpse, without much sense of a need for a depth of knowledge is frightening. • Do you feel that there has been a shift in the gatekeepers of music, can anyone be a tastemaker nowadays?
Anyone CAN be anything but it doesn't mean they're any good at it, and for bloggers they are merely one gatekeeper for their small circle of followers with very similar tastes. Admittedly, some circles are more influential than other cogs. So much of what is considered 'tastemaking' is just confirmation of the blogosphere's status quo. It's rare to find a music blog run by someone outside of the current short-lived trends/micro-paradigms - which is partly why I love Hipster Runoff. There's also no real context for recommendations in terms of whether the blogger loves or just vaguely likes something and feels it's relevant, and you don't get much sense of what they don't like, which is often more revealing (especially in a 'showing your workings' kinda way). I fear a lot of stuff is just posted for some google or hype machine traffic. • How much of an impact is blogging having upon freelance writers?
On the one-side many of our former contributors now write for and/or run most of the music media in the UK from NME's features editor to BBC's record reviews editor. I've scored a column from 'blogging' and Peter from Popjustice has done really well too but I guess this is not very different than the breeding ground of fanzines. I'm not sure to what extent the migration to the web and therefore smaller revenues has affected freelancers but it would seem logical that it's not as good as it was in past thirty years but probably better than it ever was before that. It is now a lot easier for 'staff' at major publications to rehash content from elsewhere, rather than paying someone else to do it - especially when it comes to 'news'. • To what extent has digital technology impacted journalism?
One of my biggest hates is the way magazines have tried to compete with the comprehensive abundance of the web by reducing their editorial to a scattering of tiny flags in everything, rather than focussing on the value of scarcity and the resources they have to make informed filtering decisions, sticking their necks out for music worth believing in and putting it on the map, rather than trying to compete with kids in their bedrooms. The churnover of new 'buzz-worthy' bands is utterly ridiculous and is to the benefit of no-one, least of all the middle-class of acts who haven't broken through releasing their second, third or thirteenth albums. I also think the reliance on crowd-sourcing has really damaged the media as a whole, as there's no way that data is going to do anything but mislead and direct people toward the agreeable gloop - it's as if MOR is now middle-of-the-superhighway blog-rock. We've somehow gained reactive opinions on everything but most media has lost most of the ability to research and mine for gold, creating the debate and setting the agenda. Then there's the fact that the influential die-hard clusters of music fans no longer need media and believe they're savvy enough to explore the online world of streamable and downloadable music un-guided, yet they enevitably slide further and further down their own niche, forming ghettos and are rarely exposed to anything that might truly challenge, excite or inspire them. The weird thing is, most media tries to cater for these sorts of people they've lost long ago, rather than focussing on providing something for the less savvy who appreciate a window in to the things which might appeal to them, with analysis and explanation. It's odd that it now seems to be ads and television series who are the gatekeepers, creating hit acts whilst the media constantly eats itself, following trends or tick box data (R1 playlist is a prime example of this), rather than their guts and minds.
Friday, 2 April 2010
Something for the long weekend...
Thursday, 25 March 2010
Looking For Gold: SXSW WHY? by F**ked Up
A [SXSW] festival pass can cost almost $800 a person. A band gets either wristbands or $250, which is enough to buy enough gas to get your van maybe 15 hours away from Austin, one way. Most bands are from outside that radius, and are well within the range of losing a shit ton of money by coming. In exchange, sxsw gets access to the best bands in the world, every club in Austin, and sponsorship money from all the coolest companies on earth. One of the more creatively heinous examples of branding I learned about this year was the Green Label Sound record label, which is a branding exercise of Mountain Dew soda. When my friend was offered to do a record with Green Label Sound for many thousands of dollars, I was happy to concede that it was a great deal for his specific band. Then I saw the giant 4 panel billboard for Green Label Sound right next to Stubbs on Red River St. Great for Chromeo, Neon Indian and the two other bands on the advert I forget ("great" in the sincere and non-facetious sense) and realized how maybe it was a bit more of a serious issue than I'd thought. Think of all the bands that had to blow their wallets apart to get to their one sxsw showcase, and all the partiers who had to pay to fly or hitchhike from Greenpoint or Plymouth to get to Austin in order to create the cultural critical mass that allowed Mountain Dew to greenlight a giant billboard in the epicenter of American indie rock. Think of why there is so much free beer and cigarettes and energy drinks at sxsw, and why every year there is even more, and why every year there are a dozen more huge shows presented by even bigger companies than last year. It's because you paid your money to go there and see these ads...
...Sxsw then can be seen as an economic battle ground. Our first time down there in 2007, the biggest buzz was about how sxsw was shutting down unofficial venues left and right, presumably because the money and the buzz created by those shows was flowing away from the festival, rather than towards it. The shows were mostly free, which made them irresistible to music consumers tired of needing to buy expensive passes from sxsw to check out cool bands. This is a pretty good analogy for what then started to happen to the entire industry - it became possible for fans who had spent most of their lives buying CD's (that they knew cost 50 cents to produce but cost $17.99 to buy) to download them on the internet for free, and record labels, who started seeing CD sales plummet, immediately starting trying to shut these sites down. While sxsw quickly learned to lay off the free parties and start using them to their advantage, the record industry has yet to figure out how to profit from "illegal" downloading. This year the focus of the festival was free parties only tangentially related to sxsw. Sxsw knows that it's never going to shut down every free party, so it makes more sense just to let them happen, and use the initiatives of the bands and labels and companies throwing these parties make sxsw as a whole more appealing.
The above are just two choice paragraphs from a brilliant blog post.